WANT TO KNOW WHAT'S TRENDING AMONGST THE YOUTH?
CREATE BUZZ AND LOYALTY WITH STRATEGIES
MADE FOR GEN Z, BY GEN Z
WIN OVER THE NEXT GENERATION
At ZO Communication, we specialize in helping beauty brands connect authentically with Generation Z through innovative, insight-driven strategies crafted by Gen Z, for Gen Z. Whether launching products, creating beauty campaigns, or activating key moments, we deliver strategies that turn heads and drive engagement
STAY AHEAD OF TRENDS
As the only Nordic beauty agency powered by a Gen Z-led team and our exclusive First Mover Panel, we identify the hottest beauty trends and influencers before they hit the mainstream, ensuring your brand stays relevant and builds lasting loyalty.
BRINGING YOUR GEN Z BRAND TO THE NORDIC MARKET
At ZO Communication, we are the agency for beauty brands looking to establish a powerful presence in the Nordic market. We specialize in launching and scaling Gen Z-focused beauty products, using our deep knowledge of this generation and the Nordic retail landscape.
Grow Your Vision
Let us help you build buzz, grow loyalty, and win over the next generation.
Hi, I’m Sophia!
Founder & CEO
I'm Sophia Lassen, founder and CEO of Zo Communication. As a proud member of Generation Z, I founded ZO Communication to bridge the gap between brands and younger consumers. My passion for creating change and understanding Gen Z makes me an ideal partner for businesses navigating today’s digital landscape.
Education
With a bachelor’s in Business Economics and Organizational Communication from Copenhagen Business School, and a master’s in Luxury Brand Management from Regent’s University London, my education equips me to understand both the business and lifestyle sectors. This unique blend allows me to craft strategies that help brands stand out and connect with younger consumers in a competitive and ever-evolving market.
Key Insights
While pursuing my master’s degree at Regent’s University London, I collaborated with Harrods and saw the challenges traditional businesses face in resonating with Gen Z. This experience inspired me to bridge the gap, launching ZO Communication to help brands engage authentically with younger audiences.
Specialization & Courses
I specialize in Futures Thinking and have participated in courses in trend analysis and future forecasting. This allows me to offer the best possible advice to our clients and keep ZO Communication up to date with the latest trends.
Brands & Partnerships
